Marketing Department News

Recent Articles and Events from the Marketing Department

Long Beach view

Long Beach Small Business Expectations for Rest of 2023

The trend of small business nationally remains cautious. Small business optimism is inching higher but remains far below levels measured prior to 2019 and the years of Covid-19 lockdowns,
CSULB COB DAY Faculty and AMA students 2023

Department of Marketing COB DAY

Students learned about the Department of Marketing @ College of Business at COB Day 2023
COB AMA Marketing Students outside

The American Marketing Association of CSULB

The American Marketing Association of CSULB is a student-led organization focused on connecting students and alumni with opportunities in the marketing world. The California State University, Long Beach Chapter is one of 323 active collegiate chapters of AMA across the United States and internationally, including Canada, Mexico, and Puerto Rico. Nationally ranked in the top 25 chapters, Long Beach AMA continues to work hard for its members. Part of their mission is to provide professional and…
2023 Speaker at Marketing Brown Bag Seminar

Brown Bag Research Seminars

The Department of Marketing held Brown Bag Seminars The Marketing Brown Bag Seminar is an informal research seminar series focused on hot topics in various areas of the marketing discipline. Presentation times are between 60 and 75 minutes, allowing plenty of time for discussion. CSULB marketing faculty and outside scholars are welcome to present their ongoing research projects. Previously completed work or discussions on a hot topic in your field are also welcomed.