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MS Marketing Analytics FAQ


Is an M.S. for Me?

“One of the hottest growth areas in graduate business education is a master's degree in a specific topic like marketing analytics, finance or management. These one-year specialized master's programs, are for students with little to no work experience and are an excellent way to gain important knowledge and skills that immediately lead to solid positions in the career of your choice.” (Assistant Dean Jeremy Petranka, Fuqua School of Business, Duke University)

What are the admissions requirements for this program?

Please review Admission Information for General Application Requirements for the program.

What are the admissions requirements if I am an International applicant?

International applicants, please follow these instructions for submission of transcripts and other required materials. 

What if I do not meet the minimum requirements?

Applicants that do not meet the minimum 2.5 GPA required for admission by the University will not be considered. A minimum 2.75 GPA is required for admission into the MS Marketing program. Both the cumulative GPA and last 60-90 semester or quarter units will be calculated to obtain your highest GPA, of which will be used for admission consideration.

What if I do not currently possess an undergraduate degree in Marketing?

Applicants are expected to possess an undergraduate degree in Marketing, or remedy their deficiency by taking MKTG 500 - Marketing Concepts or the equivalent at an AACSB-accredited school with a B or better prior to admission.

What are the class times for this program?

Classes will be held during weekday evenings between 7pm-9:45pm. Some courses will be offered in a face to face or hybrid format.  Saturday classes may also be required. See Sample Schedule

What is the tuition cost for this program?

Tutition costs are approximately $20,448 for California Residents and approximately $36,000 for Non-California Residents and International students. See Program Costs page for tuition breakdown. 

Are scholarships available?

Visit the Funding Opportunities page for additional details. 

Can I apply for an exam waiver (GMAT or GRE)?

If you received your undergraduate degree in Business Administration from an AACSB accredited institution, with at least a 3.0 GPA you would be considered for a test waiver.

Otherwise, you may qualify for a test waiver with at least 4 years of significant managerial work experienceClick for more info.

Test Waiver Form

What is the GMAT score report code for this program?

MS Marketing - Code is 364-M9-44

Do you require work experience?

The program does not require work experience. 

How can I learn more about the program?

Schedule a meetup with a current student or an alum.  Class visits also can be scheduled.  Contact us.

Can I meet with a student or alum?

Absolutely, please contact / 562-985-5565 to set up a day and time to meet with either a student or an alum.

Can I sit in on a class?

Yes, depending on the type of class you would like to visit, the Grad Programs Office can arrange that for you. Please contact us at 562-985-5565.