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MS Marketing Analytics Program Details


Applicants to this program must possess either

  • Bachelor's degree in Marketing from an accredited university OR
  • MKTG 500 - Marketing Concepts or the equivalent at an AACSB-accredited school with a B or better prior to admission.  Students must submit a transcript and class syllabus to the program manager for verification. 

Program Features

  • Small to medium class sizes (25-35)
  • Dedicated program advisors that work with your through your program
  • Bootcamp will be offered to incoming MSMA students (8 hours)
  • Social networking events Toastmasters, alumni mixers, student organizations, and more


  • Get to know faculty, fellow students, and alumni of the program
  • Develop skills needed to hit the ground running in the program:
    • Teams and team-based learning
    • Harvard case discussion method
  • Enhance Excel skills

Graduate Business Career Services

  • Online Career Assessment with Career Leader software helps you clarify your goals.
  • Customized 1-on-1 career coaching.
  • Mock interviews to improve interviewing skills.
  • Resume coaching and Resume Book, which exposes your resume to hundreds of potential employers.
  • Mentorship program matches you with alumni from our business community.
  • Company visits to introduce you to potential employers.
  • To learn more, visit our Graduate Business Career Services

Enrollment Cycle

Fall Admittance. Please review Admission Information for General Application Requirements for the program