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Engagement, Innovation, and Impact

Engagement Innovation Impact Showcase

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COB Academy of Management Perspectives
A design-thinking perspective that focuses not only on what is but on what can be for management field. “An A is an A:” Design thinking and our desired future.  Academy of Management Perspectives 22 May 2019, Herman Aguinis, Chailin Cummings, Ravi S. Ramani and Tom Cummings
COB Fulbright Scholarship 2019
"Allison E. Butler, J.D., a full-time lecturer at the COB Legal Studies in Business Program and advisor to the Legal Information Clinic has been awarded a Fulbright Scholar Award".
COB Journal of Consumer Behavior 2019 Lay Theories and Consumer perceptions of dietary supplements
Consumers lack awareness and concern of potential adverse reactions, interactions, and inappropriate usage associated with dietary supplements. Lay Theories and Consumer Perceptions of Dietary Supplements  Published in the  Journal of Consumer Behaviour (July 26, 2019) 
COB Dr. Witkowski won the Conference Best Paper Award
Marketing Professor Witkowski won the Conference Best Paper Award for “Prohibitions, Boycotts, and Resisting the Green Dragon:  Right-Wing Anti-Consumption in America” in the 2019 annual Macromarketing Conference. The George Fisk Award for the best conference paper. Witkowski, Terrence H., “Prohibitions, Boycotts, and Resisting the Green Dragon: Right-wing Anticonsumption in America.” Accepted for presentation at the 2019 Macromarketing Conference, Cleveland, Ohio, June 26-29
Lu Zhu Journal of Financial Stablity
Credit Default Swap (CDS) is blamed for its role in the 2007-08 global financial crisis. New regulation on derivatives markets is needed to prevent risks to the financial system, promote the efficiency and transparency of these markets, and avoid market abuses. Credit Default Swap (CDS) is blamed for its role in the 2007-08 global financial crisis. New regulation on derivatives markets is needed to prevent risks to the financial system, promote the efficiency and transparency of these markets...
Aivanna Padilla, Jasmine Yur-Austin, Saloni Buddhadeo A.A.C.S.B. 2019 C.S.U.L.B.  C.O.B
Announcing the Peer Review Team recommendation to extend accreditation for the degree programs in business offered by California State University, Long Beach is concurred with by the Continuous Improvement Review Committee (CIRC) and ratified by the Board of Directors. California State University, Long Beach College of Business has achieved accreditation for five additional years. Dear COB Faculty, Staff, Students, and Alumni: May 08, 2019