Ecology and Austrian Breweries
ECOLOGY, it's "IN," and about time.
For many, many years, the Austrians and Germans have been aware
of the ecological preservation of their own natural resources,
and none more than those who live in the alps. Immediately after
the second world war, even though they did not have enough fuel
to heat their homes or to cook their food, they did not cut down
a tree. Rather they combed the woods for every little twig which
they could find to heat their homes and cook their Bratwurst and
Sauerkraut. Their tradition had always been to preserve nature.
Their folk-lore alone believes that trees contributed to good
air quality and health. Additionally hunters, fishermen, etc.
had, and still have the need for special licenses. These were
not issued for sport, but for survival and food for the court
Although it had always been political, both for taxes as well
as favors from the nobility, licensing did protect the natural
resources. Initially only the nobility and their staff had the
rights for hunting, fishing, falkonry, wood cutting, etc. just
as in earlier centuries only the court breweries could produce
Weizenbier. (See "Wheat for Bread").
Over the past decades the alpine folk in particular have seen
their forests dissimated, with many forests retaining more dead
trees than healthy ones. Even Edelweiss, the flower, found only
high in the alps has become of concern. Not only due to the plucking
of these delicate flowers for love (See "Edelweiss the Flower,"
and "Edelweiss in Exile"), but also because of smog
and contaminated air, the flowers have become extremely scarce.
And now to beer and breweries, and their emphasis on ecology.
From personal experience I can best refer to two Austrian breweries,
Hofbräu Kaltenhausen, and the Zipfer brewery, although I
feel confident that they all are concentrating on preservation
and recycling.
Hofbräu Kaltenhausen
It's more than a brewery, it's part of the culture of the community:
and
Brewery Zipf
Nature as a Partner: An Ecological balance*
Besides the preservation of the historic facade of the original
"prewstubl" (Brewery Gasthaus), the small, gothic chapel,
and the creation of a new museum, the Bindereimuseum with its
collection of the unique hand-tools of the craftsmen of the past,
recycling
every aspect of the beer industry has become a major emphasis
in Kaltenhausen. In their estimation, within the past years their
efforts represent a model of ecological preservation.
Energy: In 1986 the brewery moved its power consumption from heating-oil
to the more efficient natural gas, reducing the harmful, air-poluting
sulfur-dioxide.
Water: Waterways were always a major form of transportation for
goods and people. One such is the river Salzach, which runs from
the alps, past the brewery in Kaltenhausen to Salzburg and beyond.
Furthermore, the pure alpine springs, trickling down from Dürrenberg
(an old celtic community above the Hallein) to the brewery provided
the basis for the brewing of their beer. To-day most of Europe's
waterways have been seriously contaminated by industry and over
population. This is in the former West Germany, not to mention
the total contamination of the surface and ground in Eastern Germany
during the Russian domination. Since 1975 Kaltenhausen has reduced
its waste-water by one-half, and in 1990 they installed a waste-water
purification system at a cost of ca. $800,000.00. That system
was only for waste-water purification as it returns to normal
use, and has no connection with the pure alpine springs which
feed the brewery. All of the Austrian and German breweries have
reduced their water useage significantly. The waste-water in Kaltenhausen
has been reduced by ca. 8 %, and the total water useage by ca.
44 %. Zipf has reduced it water useage by ca. 10 %, and their
waste water by ca. 7 % since 1991.
Electric Power: The brewery Kaltenhausen has reduced its useage
of electricity by approximately one-third within the past decade
and furthermore they themselves produce about 10% of their present
power from their own hydro-electric plant. Zipf has done this
by ca. 3 %.
Paper waste: Most, if not all, of the Austrian and German breweries
have eliminated the elegant foil coverings over the caps of the
bottles. Documented from a Zipf brewery brochure, Zipf alone has
saved ca. 10 tons of material per year with this single move,
but comparable savings are applicable to Kaltenhausen as well
as the total Brau A.G.,
Recycling: Above we have concentrated on conservation by the breweries,
of which both Hofbräu Kaltenhausen as well as the brewery
at Zipf has most certainly excelled. Now to recycling, a single
aspect which we can all understand, and partake. If only we all
would be sufficiently aware, and realize the significance of this
"small" item. Don't throw your empty bottles out of
your car window, - you were drinking and driving? That's "OUT"
DRINK SAFELY and RECYCLE!
Both breweries personally promote and recycle items such as broken
glass, plastic, paper, metal, etc. as do normal individuals, but
the breweries have gone well beyond this in their individual operations.,
concentrating on a total recycling program for themselves and
their employees. For the past two years, Zipf has had new 6-pac
holders. With their new design they have saved approximately 200
ton of material per year. Of note, the 6-pac holders in Austria
are generally returned with the empties, and the holders are then
recycled by the brewery itself. Again a sizeable and relatively
costly endeavour. Furthermore, these new 6-pac holders are more
economical to store and transport. The beer trucks can now carry
50 % more cargo, which in itself saves ca. 100,000 miles of traffic
per year on the crowded highways, and obviously a savings, not
only in gasoline, but also on its bi-products and polutants.
Beer cans are also recycled. However, in a recent survey, 72 %
of those surveyed never purchase beer in cans for home use, and
women object more to these than men, 78 % to 68 %.
Returnable bottles: In Austria and Germany the bottles are returned
to the breweries, thoroughly washed, sanitized, and refilled.
This is in contrast to our method of breaking the bottles, and
reproducing new, pristine bottles. Without going into the cost
and economics, consider that most of our major U.S. breweries
are moving in this direction also, using this European recycling
process for many of their bottles, especially those used in bars
and restaurants. Why should we then complain at seeing a somewhat
scuffed, recycled bottle on the shelf of a liquor store or supermarket?
Despite this concept, we still receive constant complaints from
California to Nevada to Connecticut and the east coast.
Most importantly, during the brewing process, the husks of the
grains, the surplus yeast sediment, and other food/grain waste
products are processed as fodder, food for the animals.
Green earth: Hofbräu Kaltenhausen plants over 100 trees yearly
by the highway and vicinity near their brewery. What is more beautiful
than a "yellow brick road" tunneling through a tree-shadowed
pass.
Be aware that the major highway (not Autobahn)
divides the existing brewery. The Austrians and Germans have a
real passion for 'frischer Luft" (fresh air), and believe
that it comes from the juxtaposition of many trees with people's
habitats.
Health and sport: Moving away from ecological per se, with more
emphasis on health and well-being, the breweries support sports
activities from all forms of sports for the brewery workers, and
professional teams (skiing, hockey, soccer, bowling, tennis, Berg-wandering,
etc.). I doubt if many brewery workers ever reach the Olympics,
- they drink more beer than I do. However, support is support,
and the Edelweiss Cup, and the Alpine Ski Weltmeister Cup represent
some of Kaltenhausen's support. Zipfer, the beer, is the official
sponsor of the Austrian Olympic teams, both summer and winter,
as well as having sponsored the Grand-prix in Linz, and a national
tennis tournament in Kitzbühel, both in 1945.
Well from ecology through health to sport, we have not really
departed from our topic. However, concluding with a note on ecology,
we are making progress, albeit slowly. From less air-polution
to cleaner waterways, our world, our earth, needs our support,
and the breweries are contributing their share, probably much
more than we even know. So with your next beer, remember that
the breweries have helped you to contribute to a safer world,
ecologically speaking! And don't forget,
ECOLOGY IS "IN!"
and Nature is our Partner
*This information is excerpted from two brochures published by
the Brau A.G., primarily one from Hofbräu Kaltenhausen, and
the other from the Zipf brewery. The emphasis is on Kaltenhausen,
unless specifically noted otherwise.
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