The
Daily Forty-Niner: history in the making

Promotion
• Name changing came to an end when
the campus was promoted to university
status and named California State University
Long Beach. Tracey Roman/Online Forty-Niner
By
Brooke Karli
Online Forty-Niner
Contributing Writer
Favored
among faculty, students and alumni, "CSULB"
and "LBSU" hooded sweatshirts
are seen throughout many campuses, shopping
malls and sporting events. Found within
the archives of the Daily Forty-Niner
lies the history of Cal State Long Beach,
which is stitched into every block letter
of those warm, comfortable pullovers.
Established
in 1949, CSULB, then known as Los Angeles-Orange
County State College, consisted of 25
courses taught by 13 faculty members in
two apartment buildings on Anaheim Road.
The
first California State Normal School,
presently San Jose State University, was
created in 1862, becoming the first institution
of higher education established by California.
"Normal
Schools" later became "Teachers
Colleges" in 1921, which transformed
into "State Colleges" in 1935.
It was declared in the Donahue Higher
Education Act of 1960 that the primary
function of state colleges was to include
undergraduate and graduate instruction
in the liberal arts and sciences in applied
fields and professions. Such changes were
recommended by a Master Plan for Higher
Education in California for 1960 to 1975.
Soon
after the land was purchased, Los Angeles-Orange
County State College progressed into Long
Beach State College (LBSC). It was not
until 1962 that a proposal was made for
a new name. The proposition was to change
the college's name from LBSC to CSCLB
California State College at Long Beach,
desiring to unify the state system and
enhance its prestige. More than a year
later, the Associated Students Senate
approved the name change, agreeing greater
prestige would be attained by associating
the college with the state of California.
Six
years later, CSCLB Associated Students'
leaders sought and failed to achieve "university"
status for the second consecutive year.
Cited from a 1968 Daily Forty-Niner, AS
President Rex Gay presented the case by
simply supporting three main reasons for
the title change, "Prestige, finance,
and growth. We don't wish to change the
system of three levels, yet the university
level is growing into a monster. We want
the name change for prestige, a most important
factor when a graduate is applying for
graduate school or a job."
California's
Senate voted against CSCLB's bid due to
lack of met requirements outlined by the
California Master Plan for colleges and
the Donahue Act.
As
enrollment grew, CSCLB became the third
largest school in California, alongside
UCLA and UC Berkeley. Things began to
shift in 1971 when Gov. Ronald Reagan
signed Assembly Bill 123, a legislation
allowing some California state colleges
to be renamed state universities.
Again,
the Board of Trustees and the Coordinating
Council for Higher Education partnered
up and broadened specific criteria which
colleges have to meet before qualifying
for the new title.
Nearly
six months later, Long Beach, along with
12 other state college campuses, was selected
for promotion to university status. The
promotion was decided by the Board of
Trustees according to total enrollment,
size of graduate programs, complexity
and diversity of majors and number of
doctorates held by instructors at each
college. CSCLB became California State
University, Long Beach (CSULB).
Ecstatic
about the change, college President Stephen
Horn commented in a 1972 Daily Forty-Niner
article, "We are going to have a
party and start ripping off the word "college"
wherever it appears on the campus within
an hour after the Coordinating Council
for Higher Education's vote is recorded."
Sparked
by institutions that claimed their football
yells were easier to work out with their
original names, campuses such as California
State University at San Diego converged
back to being called San Diego State.
The change occurred in 1973 on four campuses.
Students attending CSULB at the time also
wanted to condense the college's name,
desiring to be called Long Beach State.
University President Stephen Horn rejected
the request, emphasizing the "current
title has a more regional identification
over a city designate," as published
in a 1973 Daily Forty-Niner article.