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Social Media Accessibility

Making Your Content Accessible

  • Provide additional ways to contact your organization such as an 800 number, a Contact Us form or a general contact e-mail address for more information.
  • Always put your main content first and put hashtags and @mentions at the end of a post - this is particularly important for screen reader users.
  • Photos, Videos and Audio
    • If a tweet contains an image, video or audio indicate this at the åbeginning of the content using the prefix [PIC], , or [AUDIO].
    • In addition, if a tweet or Facebook post includes one of these items, be sure to link back to the web page that contains the image, video or audio with a full caption/transcript.
  • Avoid the use of acronyms, abbreviations and text messaging shorcuts.
  • If you are linking to a PDF document, make sure the document is tagged properly and accessible. If it is not, also provide a link to a text alternative.
  • For blogs, ensure proper HTML markup is used such as headings, paragraphs and lists to help orient users clarity of content.


How to add image descriptions in Tweets

  • Start by tapping the Tweet compose icon and attach your photo(s).
    Note: For detailed instructions about adding photo read this article.
  • On the image, tap Add description to insert descriptive text.
  • Type your description of the image and tap Apply. Tap the description again to edit it prior to
  • You can add a description to each image in a Tweet. Note: image descriptions cannot be added GIFs or videos.

For specific information on posting images on iOS, Android and Twitter website, see: Making images accessible for people on Twitter.


  • Adding Captions to Posted Images
  • Automatic Alt Text

Other Links

This site provide tips on government social media, but they can be translated to CSULB needs.

  • General Social Media Accessibility Tips
  • How to be more Accessible on Social Media