Skip to Content
California State University, Long Beach

Schedule of Classes

Fall 2014

Class offerings as of : AUGUST 20, 2014

College of Business Administration

Marketing - (MKTG)

Courses in this department may be restricted to certain majors.

MKTG 300 - MARKETING

3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 08/20
LOCATION INSTRUCTOR COMMENT
01 2357 1,15,27 LEC TuTh 12:30-1:45PM CBA-139 Qiu T  
02 2358 1,15,27 LEC M 7-8:15PM CBA-139A Homer P Class instruction is: Hybrid (Face to Face & Online).
Exams are given on campus. For details about course format, go to: http://www.csulb.edu/colleges/cba/marketing/hybrid300/
02       TBA TBA ONLINE-ONLY Homer P additional meeting detail
03 2356 1,15,27 LEC MW 2-3:15PM CBA-139 Moisio R  
04 4494 1,15,27 LEC MW 11-12:15PM CBA-139A Soni P  
08 6865 1,15,27 LEC W 4-6:45PM CBA-140A Celsi M  
09 8220   LEC TBA TBA ONLINE-ONLY Homer P Department Consent Required
Class instruction is: Online Only.
This section is intended for CBA majors. CBA majors wanting to add the course should contact the instructor. Exams are given on campus (no cost) or via ProctorU.com on 9/29/14 (7PM), 11/27/14 (7PM), 12/8/14 (7PM), and 12/15/14 (7:15PM).
10 10396   LEC Th 7-9:45PM CBA-139A Tomlin M  

MKTG 310 - RETAIL CONCEPTS-POLICIES

3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 08/20
LOCATION INSTRUCTOR COMMENT
01 7537 1,15,27 LEC MW 3:30-4:45PM CBA-139 Shield P  

MKTG 330 - MASS MKTG COMM- ADVERTISING

3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 08/20
LOCATION INSTRUCTOR COMMENT
01 2359 27,1,15 LEC Th 7-9:45PM
Yes
CBA-140 Martin I  

MKTG 410 - SERVICES MARKETING

3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 08/20
LOCATION INSTRUCTOR COMMENT
01 9677   SEM Tu 7-9:45PM
Yes
CBA-227 McKinley M  

MKTG 430 - PROMOTION STRATEGIES

3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 08/20
LOCATION INSTRUCTOR COMMENT
01 3530 27,1,15 SEM M 7-9:45PM
Yes
CBA-217 Tomlin M  
03 4007 1,15,27 SEM TuTh 12:30-1:45PM CBA-217 Tomlin M  
04 10740   SEM MW 12:30-1:45PM CBA-218 Tomlin M  

MKTG 437 - DIGITAL MARKETING AND MEDIA

3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 08/20
LOCATION INSTRUCTOR COMMENT
01 4876 1,15,27 SEM TuTh 3:30-4:45PM
Yes
CBA-218 Flexo S  
02 6254 1,15,27 SEM W 4-6:45PM CBA-237A Flexo S  

MKTG 465 - BUSINESS TO BUSINESS MARKETING

3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 08/20
LOCATION INSTRUCTOR COMMENT
01 2360 1,15,27 LEC TuTh 9:30-10:45AM
Yes
CBA-227 Qiu T  

MKTG 470 - MARKETING RESEARCH

3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 08/20
LOCATION INSTRUCTOR COMMENT
01 2361 1,15,27 SEM MW 12:30-1:45PM CBA-236 Celsi M  
03 4408 1,15,27 SEM MW 2-3:15PM CBA-237A Flexo S  
05 9678   SEM Th 7-9:45PM CBA-237A Homer P  
06 10869   SEM TuTh 3:30-4:45PM
Yes
CBA-237B Nguyen D  

MKTG 480 - INTERNATIONAL MARKETING

3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 08/20
LOCATION INSTRUCTOR COMMENT
01 5171 1,15,27 SEM MW 2-3:15PM CBA-214 Siddiqi F  
02 2362 1,15,27 SEM TuTh 11-12:15PM
Yes
CBA-230 Nguyen D  
03 9627   SEM TuTh 12:30-1:45PM
Yes
CBA-230 Nguyen D  

MKTG 481 - INTL MKTG IN SELECTED MARKETS

3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 08/20
LOCATION INSTRUCTOR COMMENT
01 6827 1,15,27 SEM Th 4-6:45PM
Yes
CBA-114 Hernandez W  

MKTG 490 - CONSUMER BEHAVIOR

3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 08/20
LOCATION INSTRUCTOR COMMENT
01 2363 1,15,27 LEC TuTh 9:30-10:45AM CBA-230 Siddiqi F  
02 2364 1,15,27 LEC MW 11-12:15PM
Yes
CBA-230 Moisio R  
03 6263 1,15,27 LEC W 7-9:45PM
Yes
CBA-218 Schwarz H  
04 9687   LEC MW 9:30-10:45AM CBA-123 Siddiqi F  
05 9690   LEC TuTh 11-12:15PM CBA-122 Siddiqi F  

MKTG 492 - NEW PRODUCTS NEW SERVICES

3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 08/20
LOCATION INSTRUCTOR COMMENT
01 4556 1,15,27 SEM W 4-6:45PM
Yes
CBA-217 Scott C  

MKTG 494 - MKTG MANAGEMENT

3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 08/20
LOCATION INSTRUCTOR COMMENT
02 5172 1,15,27 SEM Tu 4-6:45PM
Yes
CBA-230 Shield P  
05 5478 1,15,27 SEM TuTh 2-3:15PM CBA-230 Shield P  
06 5762 1,15,27 SEM MW 12:30-1:45PM
Yes
CBA-230 Scott C  
07 9697   SEM MW 11-12:15PM
Yes
CBA-229 Siddiqi F  

MKTG 497 - DIRECTED STUDIES

1-3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 08/20
LOCATION INSTRUCTOR COMMENT
01 2365 3 SUP TBA TBA
Yes
TBA Staff Department Consent Required

MKTG 500 - MARKETING CONCEPTS

3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 08/20
LOCATION INSTRUCTOR COMMENT
01 6777 1,15,27 SEM W 7-8:15PM CBA-217 Flexo S Class instruction is: Hybrid (Face to Face & Online).
01       TBA TBA ONLINE-ONLY Flexo S additional meeting detail

MKTG 661 - SEMINAR MARKETING POLICIES

3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 08/20
LOCATION INSTRUCTOR COMMENT
02 5173 1,15,27 SEM M 7-9:45PM
Yes
CBA-230 McKinley M  

MKTG 665 - SEMINAR MARKETING RESEARCH

3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 08/20
LOCATION INSTRUCTOR COMMENT
01 4881 1,15,27 SEM Th 7-9:45PM
Yes
CBA-237B Flexo S  

MKTG 695 - S TOPICS MARKETING

3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 08/20
LOCATION INSTRUCTOR COMMENT
01 9599   SEM Tu 7-9:45PM
Yes
CBA-217 Martin I  

MKTG 697 - DIRECTED STUDIES

1-3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 08/20
LOCATION INSTRUCTOR COMMENT
01 2366 46 SUP TBA TBA
Yes
TBA Min S Department Consent Required
05 6604 46 SUP TBA TBA
Yes
TBA Staff Department Consent Required

Class Notes for Marketing

Number Note
1

Prerequisite and/or co-requisite - see University Catalog.

3

Work agreement necessary - inquire department office.

15

For specific majors only - inquire department office.

27

Attendance, on time, at first class meeting is required to avoid being dropped from the class by the instructor.

46

Requires formal admittance to the Graduate Program of the College of Business.