http://www.csulb.edu/colleges/cota/
http://www.csulb.edu

Thursday, September 6, 7:00 – 9:30 pm

In The Duncan Anderson Design Department Gallery

STEVE BOYER

Surreal Estate: An Inventor's Journey into Intellectual Property Law

Steve Boyer presents an inventor’s (and design entrepreneur’s) guide to Intellectual Property Law.

Intellectual property is the primary output of the creative fields. Artists and designers tend to take a head-in-the-sand approach to intellectual property law at their own peril. Some real world examples from an inventor's portfolio will help clarify some of the most important aspects of the law and how it can impact your practice.

Steve Boyer is a designer, inventor and educator with over 25 years of experience developing technology and creating content for a variety of interactive media in corporate, academic and entrepreneurial environments.

Working in corporate, academic and entrepreneurial environments, Steve synthesizes both technical and creative skills – a rare combination in the design industry. He is a pioneering, new-media designer with over 20 years experience developing technology and producing content for a wide variety of interactive projects. He has hands-on experience in nearly every aspect of digital production. 

He is a researcher and collaboration-enabler, bringing together various disciplines and departments outside of the usual Product Development pipeline. His has a unique insight into how people work together, and how technology can be applied to foster a creative environment.

As a Professor of Electronics and Microcontrollers classes at Art Institute of Chicago, Steve presented a perspective on the synergies of art, technology and business that was unique, well researched, and motivating.

Thursday, September 13, 7:00 – 9:30 pm

In The Duncan Anderson Design Department Gallery

ROSE TOURJE

ANEW Alchemy: Doing What's Right With What's Left®

Rose Tourje talks about good design for the common good -- how creative innovations in materials & design help transform corporate surplus into community service.

Rose started off with a very successful career in commercial interior design. Combining extensive experience as a leading CID, manager and strategist with her passion for design excellence, she flourished at prestigious firms such as EPR, Sussman Prejza, ISD, IA and DMJM (now AECOM) and especially as VP Corporate Real Estate, domestic and international, for Warner Bros. Studios.

While thriving with design and strategic management, Rose began looking more closely at industry practices, noting an utter lack of process regarding surplus furniture and equipment liquidation. She'd assumed that others were liquidating responsibly, but upon discovering that the standard practice was hauling everything to the landfill, she decided to start a non-profit to remedy the situation.

Rose created her national non-profit organization, ANEW, to raise awareness and offer alternatives to traditional liquidation practices by matching surplus furniture and materials directly to charities, public agencies and the underserved. 

The primary goal is to strengthen communities and avoid landfill. This simple practice offers several benefits when extending the lifecycle of surplus items. It connects companies to their communities by furthering corporate citizenship and promoting social responsibility. It also spares the environment.

In addition to helming ANEW, Rose educates and advises students, corporations and other interested parties about the importance of their commitment to social and environmental causes. She's a sought-after advocate of Social Sustainabilty®, the core practice at ANEW that unites social responsibility with environmental sustainability. 

Rose leads by doing, raising awareness through the outcomes of repurposing, and helping companies realize the social, economic and environmental benefits of sustainable practices.

FALL  2012

Lectures

Thursday, September 20, 7:00 – 9:30 pm

In The Duncan Anderson Design Department Gallery

BRIAN GRAHAM

Interior Design : Furniture Design

Brian Graham speaks on the role of the interior designer in the design and development of furniture for the modern work place. He discusses his background, his sources of inspiration, his heroes and mentors, and the importance of sketching, drawing and communication in the design practice. All of these are then interwoven with visuals of the process involved in his work.

A native of Southern California, Brian Graham cites the Los Angeles modernist tradition and 20th century masters Richard Neutra and Charles Eames as key influences. Like those icons of American architecture and design, Graham is an advocate of the idea that design is about making people’s lives better. Smart interpretations of modern principles – simplicity, practicality, function – give his work a classic, timeless quality. 

Everything is designed, notes Brian Graham who, conversely, designs almost everything. Perhaps best known for elegant casegoods and office furniture systems, Graham is involved in a wide range of genres, consulting across disciplines and crafting integrated design programs for his clients. 

Graham received a BFA in Interior Architectural Design at California State University, Long Beach, where he also served as an Adjunct Professor. In 1999, he established the Graham Design studio in San Francisco, to offer a strategic approach to the design, development and marketing of furniture, lighting and related products for the contract market. Today, Graham is widely respected for his work with industry leaders, including Knoll, Geiger, Halcon and Decca.

With deep roots in architecture and interior design, Graham has developed successful sales environments for companies as diverse as Apple Computers, Collins & Aikman, Mottura and Martin Brattrud. Beyond products and exhibits, Graham’s broad design literacy allows him to orchestrate programs as he did for Decca, advising on the company’s overall creative path, as well as contributing product and showroom design. 

Thursday, September 27, 7:00 – 9:30 pm

In The Duncan Anderson Design Department Gallery

SPENCER NUGENT

Between the Thought and the Thing
is a Sketch

Industrial Design sketching guru, Spencer Nugent speaks about the importance of visual communication and rapid visualization for designers. He will follow up his lecture with a live demonstration of his sketching techniques.

Spencer Nugent, founder of idsketching.com and sketch-a-day.com, has been engaged in providing high-quality, online design sketching tutorials and on-site sketching workshops for over four years. He has created an extensive online network and following within the Industrial Design community and continues to connect with students and professionals via his online websites. 

Originally started for the sake of self-improvement, Sketch-A-Day has grown to inspire sketching passion in budding artists and new designers, as well as seasoned designers and illustrators. The goal is to get people to “draw, scribble, or doodle whatever it is you feel like. In the long run, you’ll be better off for it, and in no time, you’ll see marked improvement in your skills”.

His professional experience includes working at General Motors in Warren, Michigan and at San Francisco based design firm, Astro Studios. Most recently, he started up his own design consultancy, Studio Tminus where he works with several clients primarily in the consumer electronics and apparel industries.

Studio Tminus was founded on the knowledge that time and tide wait for no one. Consisting of young design talent at the forefront of cultural relevance and technological trends, they are fueled with the passion to shake things up and create the next big thing. With fresh perspectives, and unparalleled drive, their talented design team consistently delivers compelling and concise solutions for their clients' needs.

Thursday, October 4, 7:00 – 9:30 pm

In The Duncan Anderson Design Department Gallery

DARREN SARAVIS

Designing For Change

Over the last few years Darren’s company, Nectar, has engaged in numerous blue sky and concept projects to promote sustainability. He will discuss these activities, their results and benefits.

“Darren Saravis fears we're losing touch with the natural world. To Saravis, the mountain climber and environmental activist, the notion is disheartening. To Saravis, the designer and engineer, it's a problem to be solved.” — O, The Oprah Magazine

A socially conscious artist and musician as well as an inventor, Saravis's newest innovation, Solaflora, is suggestive of a tree or a giant flower, the sculptural device can hold as many as four solar panels and supplies up to 1.2 kilowatt-hours of electricity per day. Saravis envisions it as a means of mainstreaming the use of solar energy into the contemporary urban landscape, contributing to a more ecologically balanced, and more prosperous, nation and world.

A Long Beach resident, Saravis said he was passionate in his youth about art, science and math, which was a good combination for a career in product development and industrial design. He also works as a professional photographer.

Darren Saravis is the founder and CEO of Nectar, a Long Beach-based engineering and product design consultancy dedicated to innovation and sustainability. For 19 years, Nectar has been known for design that pushes to the edge of art and function. In that time, the company has grown from a one-man operation to a company with more than 20 employees, including product developers, engineers, model makers, program managers and marketing professionals. The firm has worked successfully in numerous fields including medicine, high tech, green tech, and general consumer products. The name Nectar follows the theme of the company, which is to “grow a garden of technology.”

Thursday, October 11, 7:00 – 9:30 pm

In The Duncan Anderson Design Department Gallery

MARK CAPPER

Creating Strong Bonds Between Consumers, Products and Brands

Design plays a strong role in creating strong consumer attachment to products and brands.  Brands and products that create strong attachment benefit through increased loyalty, higher price points and higher consumer engagement. Mark will discuss why consumers form an attachment with products and brands, and how that attachment can be created, evaluated and monitored.

Mark has over 20 years domestic and international experience in brand strategy and development, design and innovation strategy, and consumer research, both as a consultant and within leading organizations. 

Mark founded Kompas Strategy in 2010 to focus on the development of brands and products with strong emotional attachment to consumers. Kompas Strategy clients include Pepsi, Johnson and Johnson, Kraft and others. 

Prior to founding Kompas Strategy, Mark held positions in leading innovation, design and branding consulting firms including Senior Vice President at Added Value, Director of Strategy and Research for Herbst LaZar Bell, Manager and Director of Research at Hauser. Mark has also worked on the client side at Herman Miller, Baxter Healthcare and 3M Health Care. 

Mark received his MBA from University of Southern California, a Master of Science degree from the University of Michigan, and a Bachelor of Science from Michigan State University.

Mark lectures and teaches courses at a variety of institutions including product psychology at Art Institute-Orange County, business strategy at the USC Marshall School of Business, design research at Art Center College of Design, innovation at the Kellogg School of Management at Northwestern University, and consumer and design research at UCLA Anderson School of Business and the UCLA Extension.

Thursday, October 25, 7:00 – 9:30 pm

In The Duncan Anderson Design Department Gallery

STEVEN VARGAS

The Role of Human Factors
in the Design of Medical Devices

Human Factors Engineering focuses on optimizing the usability of a variety of products while creating a compelling user experience. But in the design of medical devices, the principle goal must always be to ensure the safety of the patient. Steven Vargas, speaks on the challenge of bringing together the lessons of cutting-edge consumer product design while minimizing the risk of use-errors that could harm the patient.

Steven Vargas studied Psychology at Cal State, Northridge and went on to earn a graduate degree in Applied Psychology and Human Factors. He now works as a Human Factors Specialist and Design Engineer for Medtronics Diabetes in Northridge. He is a member of both the Human Factors Engineering and Home Healthcare committees of The Association for the Advancement of Medical Instrumentation.

Medtronics technologies help make it possible for millions of people to resume everyday activities, return to work, and live better, longer. They are able to do this with the help of some very special people around the world: 38,000 dedicated employees who share a passionate purpose to improve lives, thousands of medical professionals who share their insights and ideas, and hundreds of advocacy associations that help them share information so people with debilitating diseases know relief is possible

Medtronics has been serving the diabetes community for over 25 years. They have the #1 prescribed insulin pump with built-in CGM and are the first to have remote glucose monitoring capabilities. They focus on providing products that empower the patient to take control of their diabetes, while giving them flexibility and peace of mind.

Their system includes an insulin pump, continuous glucose monitoring (CGM), therapy management software and now remote glucose monitoring. These solutions provide individuals with customized insulin delivery, added protection from lows and highs, day and night, and insights into their daily glucose patterns.

Thursday, November 1, 7:00 – 9:30 pm

In The Duncan Anderson Design Department Gallery

RAVI SAWHNEY

Staying Excited About Design

After three decades as CEO of RKS - the strategic design consultancy he founded in 1980 - Ravi Sawhney is more excited about design than ever. Ravi will discuss his people-centered approach, the benefit of incorporating empathy in every design project, and how these enable him to deliver relevant solutions to modern challenges.

Ravi Sawhney is the founder and CEO of RKS, a global leader in Strategy, Innovation, and Design. RKS is best known for its legacy of transforming client aspirations into powerful business results by creating evangelistic consumers and building viral demand for its clients’ products.

Born in Canada and raised in Southern California, Mr. Sawhney’s contributions to the industrial design profession range from numerous to legendary. After graduating college, Mr. Sawhney was hired by Xerox’s Advanced Development Group where he was the sole Industrial Designer working with a team of twenty Cognitive and Social Scientists to develop the first touch-screen interface years before computers entered the mainstream. There he created an information hierarchy (including consistent placement of status bar, return icons, and help menus) that is still seen in our computers today.

Since founding RKS nearly 30 years ago, Mr. Sawhney has been recognized with every major design award in the industry, sometimes tenfold, for a top tier client list that reads like the who’s who of business. In the process, RKS has helped generate nearly 200 patents on behalf of their clients. In 2004 he was named chairperson of the Industrial Design Excellence Award program. Becoming aware of the need for design to break into the boardroom, Mr. Sawhney innovated the IDSA/BusinessWeek Catalyst award for products that generate measurable business results. This year, his has been named Chair of the Catalyst project to direct its evolution into program to develop case studies about design’s greatest successes.

Mr. Sawhney invented the popular Psycho-Aesthetics® design strategy, which Harvard adopted as a Business School Case Study. For this unique process that can quantify sources of emotional demand in the market, Mr. Sawhney was awarded an honorary doctorate degree from the Academy of Art University in San Francisco. He is a regularly featured lecturer at Harvard’s Business School, USC’s Marshall School of Business, and UCLA’s Anderson School of Business, where he teaches this powerful business-driven design tool to top business school students.

Thursday, November 8, 7:00 – 9:30 pm

In The Duncan Anderson Design Department Gallery

ERIK KLEMM & DANIEL LENTZ

Designing The Cycling Experience

Erik Klemm and Daniel Lentz present an overall look at the design and development of bicycle and component design – the history and makeup of Giant Bicycle, the largest manufacturer of bikes in the world, and how our culture plays into our process.

Erik Klemm has been with Giant Bicycle for over 5 years. Originally from the east coast, he previously worked at consultancies focusing on consumer, medical, and commercial products. His love for cycling brought him into bicycle industry. While at Giant, he has designed many award and race winning products in all segments: mountain, lifestyle, road, and gear. Currently, he is design manager for all Road bikes that Giant produces.

Daniel Lentz: also hails from the east coast where he previously worked in the house wares industry. His intimate knowledge of mechanics and ergonomics led to many successful products for Cuisinart, Target, and KitchenAid. The intrigue of cycling and California brought him west where he has been for over 2 years. Danny is currently the Lead Designer for all component development at Giant.

For nearly four decades, Giant has been devoted to bicycles and cycling. At Giant, the two-wheeler is more than just a machine; it's an integral component of society, a friend and a way to explore the boundaries of your world. Combine this passion with ultra-advanced manufacturing and design and the result is some of the world's finest bicycles.

Take their carbon technology for example. Giant offers 3 levels of composite frame technologies: Advanced SL Grade, Advanced Composite Grade, and Composite Grade. Each is carefully designed to offer maximum performance, whether it's on an entry-level road bike or a full-on race bike.

Giant was also one of the first manufacturers to mass-produce aluminum bicycles. Building upon a 34-year manufacturing history, Giant continues to bring the most advanced techniques to its aluminum frame building process.

Thursday, November 15, 7:00 – 9:30 pm

In The Duncan Anderson Design Department Gallery

JULIE SMITH-CLEMENTI

Howdy! How Design Communicates

What does your design say? Is it just working, is it a mute drone or can it speak? Is your design eloquent, fluent... interesting? Does it tell a story? What does it reveal to the user?

We are interested in the big idea, the story, and the concept. We establish a project’s DNA and work to make it more vivid through the process of our design. We work on projects, at many different scales, that seek to find relationships between different cultures, different ages, inside and outside, before and after. These relationships are the basis for the stories we seek to tell.

Julie Smith-Clementi embraces the multi-disciplinary design process. An accomplished interior designer she has branched outto become the President and CEO of notNeutral exploring the intimate scale of home products, such as ceramic dishware, glassware, table linens, pillows, area rugs, and furniture.

By embracing the multi-disciplinary design process, Julie Smith-Clementi views every project as an opportunity to create something new and engaging. In more than twenty years at Rios Clementi Hale Studios, Julie has been integral in the development of many of the firm’s award-winning projects, incorporating multiple design fields to create spaces that both inspire and evolve. 

Julie was the Project Architect for many of the firm’s childcare center projects, as well as numerous commercial and residential projects where she was responsible for the interiors and furnishings design. The experience of designing spaces and furniture for both adults and children in commercial and residential applications was what lead her to start discussions about forming a product design company.

Julie has also been pivotal in the development of notNeutral, the product design arm of Rios Clementi Hale Studios, for which she serves as CEO.  Founded in 2001, the notNeutral brand and retail store quickly developed a national reputation that continues to grow under Julie’s vision and leadership.  A natural extension of the firm’s interiors practice, notNeutral explores the intimate scale of home products, such as ceramic dishware, glassware, table linens, pillows, area rugs, and furniture. notNeutral has sold products to Bloomingdales, DWR, Bed Bath & Beyond, Amazon.com and specialty retailers and museums around the country. The LINO Collection of cups, developed for Intelligentsia, is now sold in the finest specialty coffee shops in the world.

Thursday, November 29, 7:00 – 9:30 pm

In The Duncan Anderson Design Department Gallery

BEN HOPSON

Kinetic Design

Ben Hopson presents the theory and practice of Kinetic Design, which involves the aesthetic design of physical movement. Numerous examples of student and professional work will be shown to help illustrate the relevance of Kinetic Design practice to the field of Industrial Design.

At this point in history, Industrial Design is poised to undergo major evolutionary changes. New technologies, new materials and increasingly sophisticated consumer tastes all demand colossal transformations. Perhaps most exciting among these is the development of Kinetic Design which entails the aesthetic design of physical movement. Through this practice, industrial designers will not just create forms, but choreograph those form’s movements through space. Kinetic Design will literally open a new dimension for the aesthetic development of physical objects and the world will be richer for it.

Ben Hopson is a designer, artist and educator working in Brooklyn, New York. After studying sculpture at Wesleyan University, he went on to receive his Master's degree in Industrial Design from Pratt Institute in 2006. Along with his professional design work, Hopson has taught transportation design, kinetic product design, and 3D abstraction at Pratt Institute since 2008. He has also run design workshops at the Umea Institute of Design in Umea, Sweden.

Hopson is the creator of the discipline of Kinetic Design, which involves the aesthetic design of physical movement. Incorporating elements of Industrial Design, kinetic sculpture, engineering, Interaction Design, and puppetry, the field allows designers to animate products and spaces in new ways. Hopson's recent work includes a toy, a line of moving jewelry, and a kinetic sculpture for a music video by the band Modest Mouse.

Thursday, December 6, 7:00 – 9:30 pm

In The Duncan Anderson Design Department Gallery

DAVE OKADA

Real Designing for the Toy World

Dave Okada tells us why he likes toys and about the importance of toys and designing products for children. He presents an overview of the toy industry and compares it to other “more glamorous” product industries. 

He reveals the skill sets and personality traits needed by potential toy designers and speaks on the highs and lows of a lifetime in toy design including key roles in the creation and development of products like Mattel’s Barbie, Electronic See and Say, Kenner’s Play-Doh, The Six Million Dollar Man, Stretch Armstrong, Star Wars Figures, Strawberry Shortcake, Care Bears, and Teenage Mutant Turtles.

Dave was born in Maui, Hawaii and grew up in a family that insisted on making their own, homemade toys. What began as a hobby, as the family and neighborhood toymaker, ultimately became his lifelong career.

Dave received his B.S. in General Engineering from Stanford University and returned to Stanford to earn his M.S. in Product Design. He also served two years, as a lieutenant, in the U.S. Army Security Agency working on classified “spy stuff”. 

He started out as a preliminary designer at Mattel Toys and worked his way up to Senior Vice President of Design at Mattel, Kenner-Tonka and Playmates Toys. He has been a design consultant for major companies such as Leapfrog Toys, Intex Recreation Corporation and Riddell Sports. 

Dave is currently a semi-retired toy designer, inventing and designing sustainable products for both toys, and lawn & garden supplies. He is also developing meaningful activities for the very elderly and writing and illustrating a series of children’s books.