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Basic Facts & Figures

The College of Business Administration (CBA) is one of seven colleges of California State University, Long Beach (CSULB). As the largest single campus of the California State University system, CSULB is a comprehensive, four-year institution that was established as the Los Angeles-Orange County State College in 1949 to serve the areas of Orange County and southeastern Los Angeles County.

Business studies at CSULB began in 1949 with 24 business students and four faculty members, accounting for one-seventh of the campus population. Business Administration was part of the Social Science Division from its inception until 1957, when the division was renamed Division of Business and Social Sciences. In 1958, the two academic areas split and Business Administration became a division in its own right, with Dr. S. Austen Reep as founding dean. By the mid-1960s, the business school had close to 3,800 business students, 29 full-time faculty members, and 13 part-time lecturers. Today, the College of Business Administration is home to nearly 5,000 business majors, including 371 graduate students. The CBA currently is served by 159 faculty members.

Programs & Offerings

  • We offer one undergraduate program — the B.S. degree in Business Administration— with eight options: Accountancy, Finance, Management Information Systems, Human Resource Management, Management, Marketing, Operations Management, and an interdisciplinary option in International Business.
  • We offer four undergraduate minors — Human Resource Management, Management Information Systems, Marketing, and Entrepreneurship. Marketing, HRM, and Information Systems account for over 90% of our 355 minors. Students from three colleges—Liberal Arts, Health & Human Services, and the Arts—comprise at least 85% of our minors.
  • We offer one graduate program—the Master of Business Administration—with department-based specializations: Finance, Information Systems, Management, Human Resource Management, and Marketing. An interdisciplinary specialization in Health Care Management, in collaboration with the College of Health & Human Services, is also offered.
  • We offer MBA programs in collaboration with the College of Continuing and Professional Education (CCPE) which serve the educational needs of our business and professional communities. These include the Fully-Employed MBA (FEMBA) Program, and the Accelerated One-Year MBA (AMBA) Program.
  • We offer a joint degree program for an MBA/MFA in Theatre Management that began in fall 2007 in collaboration with the College of the Arts.

Graduates

  • Alumni. The College of Business Administration has produced close to 40,000 graduates since 1949. The business school's impact is increased when these graduates achieve local, regional and national prominence.
  • Prominent Alumni. Robert Pitts - BS 1970, MBA 1971 - is currently Vice President for Administrative Services of Toyota Motors. He established Toyota Motor Credit Corporation in 1982 with three employees. When he left that group 11 years later, the corporation had over 2,000 associates, 30 offices and $10 billion in assets. James H. Eaton - MBA 1987 - is currently CEO, General Partner and Director of Airdrome Holdings, LLC. Wayne Murdy - BS 1968 - is the CEO and Chairman of the Board of Directors of the Newmont Mining Corporation which has assets of $12 billion and 13,500 employees worldwide. Other distinguished alumni include Curtis Pringle - BS 1981 - Mayor of the city of Anaheim; and Delbert W. Yocam - MBA 1971 -  Chief Operating Officer of Apple Computer and CEO and Chairman of Borland International during the 1980s. Mr. Yocam is currently a board member of Adobe Systems.
  • Alumni Achievements. Many of our graduates have become successful entrepreneurs or CEOs both inside and outside of California. Entrepreneur magazine ranked CSU Long Beach among the top 50 regional programs for preparing entrepreneurs in the United States.

Faculty

  • Faculty Composition. In spring 2009, the College of Business Administration had a total complement of 108.8 full-time-equivalent (FTE) faculty and 34 FTE staff. The faculty includes 66 tenured and tenure-track faculty and 17 full-time lecturers with the remaining faculty members being lecturers with part-time appointments. In the past 4 years, 30 new tenure-track faculty members have been hired.
  • Intellectual Contributions. Faculty research is a critical requirement of faculty under the AACSB International accreditation standards. In 2008-2009, CBA faculty produced 31 academic journal publications, including 13 that appear in top research journals. Dean Michael Solt and Professor Judy Strauss received “outstanding article” awards from Emerald Publishing for research papers they published in 2008.

Students

  • Headcount. In spring 2009, CBA had 4,486 undergraduate majors, 3 postbaccalaureate students, and 284 MBA students for a total of 4,774. One out of every 7.25 CSULB students is pursuing some form of business education; one out of every 6.5 CSULB undergraduate students is a business major.
  • Full-Time-Equivalent Students. During spring 2009, business majors contributed a total of 4,563 full-time-equivalent students (FTES) to the university, which accounted for about 15% of total campus FTES. Enrollment in all CBA courses generated a total of 3,996 FTES.
  • Average Unit Load. Most of our undergraduate students are full-time students. Our majors take a higher unit load than any other college on campus, with the exception of College of the Arts. CBA students averaged 12.45 units during spring 2009. About four-fifths of our undergraduate majors take 12 units or more. Our continuing students have a higher average unit load than our new students.
  • Demographics. Although most of the students are residents of Los Angeles and Orange counties, CBA attracts students from all over the state. The average age of business majors is 24 for undergraduates and 30 for MBA students. Women account for 50% of CBA’s undergraduate enrollment, compared to the university’s 61%. The CBA attracts a higher percentage of minority students relative to the university. Almost one in three CBA students is Asian, while about one in four is Hispanic. The university has a total of 1,265 international students from 86 countries. The College has the highest number of international students —335— which is 19% of the university total.
  • Student Life and Development. Business students are significant participants in student life and development. About one in four of all business majors are actively involved in business student organizations. As a result, our student body council, the Associated Business Students Organizations Council (ABSOC), has been voted by its peers as the best college student government on campus during six of the past seven years.
  • Degrees Conferred. In 2007-08, the College produced 1,325 B.S. graduates. Those graduates came from Management Information Systems (88), Finance (478), Marketing (229), Accountancy (194), Management & Human Resources (336), and International Business (71). During 2007/08, CBA produced 128 MBA graduates.
  • Graduation Performance. Overall, the national graduation rate is about 54%. CBA's graduation rate is 46%, an improvement of 17% in recent years. While graduation rates are somewhat below national averages for comparable universities, the CBA's freshman graduation rates are higher than CSU system averages. Graduation rates for transfer students are close to the CSU average.