VOL. LIII, NO. 73
California State University, Long Beach Feburary 13, 2003
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. News  
 

La Raza takes stance against Taco Bell


By Daniel Frias

On-line Forty-Niner

Thousands of farm workers in Florida are working under the hot sun picking tomatoes in the fields for as little as $10 a day.
 
One of these farm workers, who calls himself Romero, was one of the guest speakers at the Boycott Taco Bell teach-in put on by La Raza Student Association at Cal State Long Beach Tuesday night.
 
“We want to voice the concerns of the community,” said Jorge Reyes, Chicano and Latino Studies major and president of La Raza Student Association. “We felt it was a worthy cause.”
 
Romero was there to speak about the exploitation these farm workers face everyday. Brian Payne, a member of the Student Farmworker Alliance, was the other guest speaker talking about the boycott and translating for Romero who only speaks Spanish.
 
Romero, who came from Guatemala has been working in the fields in Florida since his arrival, six years ago. He is part of the Coalition of Immakolee Workers, a farmworker organization based in Immokalee, Fla. The coalition was created by the workers several years ago in response to the ill treatment they were receiving from the growers.
 
“Nobody represented us,” Romero said. “Before nobody helped us. We were beaten and forced to work and nobody knew about it. So we started to organize and to confront the problems and the exploitation we face. Now we’re making people aware and they’re helping us.”
 
One of the organizations that are helping them is the Student Farmworker Alliance. Payne said the organization started in Florida in 2000 with a handful of students. Currently they are working in solidarity with the farmworkers through the “Boot the Bell” campaign which is aimed at taking Taco Bell off university campuses nationwide.
 
According to Payne there are 40 schools all across the country currently organizing to take Taco Bell off their campus. So far three universities have been successful in getting Taco Bell out of their school.
 
Lori Ganon, a spokeswoman for Taco Bell Corporation in Irvine, said that Taco Bell’s position is not to get involved in other companies disputes.
 
“It’s a dispute between Six L’s and their workers,” Ganon said. “We do not have a say in it. It’s up to Six L’s and their employees.”
 
Aside from telling the over 50 students at the teach-in about the injustices these workers face, they showed a 20-minute video to show how they work and live. The farm workers have to wake up at 4:30 a.m. and head out the door to look for work at 5:30 a.m. They are not guaranteed steady work and have to go out and look for it. At the end of the day they picked 28 buckets of tomatoes and received only $10 for their labor.
 
“Were not poor. We’re screwed,” said one worker in the video.
 
The farm workers work are employed by Six L’s Packing Company, one of the nation’s largest tomato producers and a contractor for Taco Bell, according to the Coalition of Immakolee Workers.
 
However Ganon said Taco Bell does not have a contract with Six L’s Packing Company. They have a purchasing company who buys tomatoes on the open market and that company buys from many different companies including Six L’s, said Ganon.
 
The workers who work for Six L’s do not have the right to organize and do not receive health insurance, overtime pay, sick days, paid vacation or pension. These farm workers also live in shacks and in crowded trailers. They have to cram 12 workers in one trailer because that is the only way they can afford pay the $1,200 rent.
 
“We have to live there,” Romero said. “We only make $20 or $30 day. The pay is not enough. We have no choice.”
 
The Coalition of Immakolee Workers has gone on several general strikes including a 230-mile march across Florida to raise awareness and demand better working and living conditions. The orginization declared a national boycott on Taco Bell in April 2001 to get them to take some responsibility for the working conditions of the farm workers. Taco Bell made $ 5.2 billion in profit last year and only needs to pay one penny more per pound of tomato it buys from Six L’s in order to double the picking piece rate paid to farmworkers.
 
The orginization is having a hunger strike in front of the Taco Bell headquarters in Irvine, starting Feb. 24th in an effort to get Taco Bell to listen to the farmworkers plight and do something about it.
 
Romero said the goal of the Coalition of Immakolee Workers is to get Taco Bell to take some responsibility for the working conditions of the workers, and to get them to use their influence to bring growers and workers together in a dialogue in order to come to an agreement and create a code of conduct that will establish more moderate working conditions for the tomato workers of Immokolee.

 


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